︎ Skills: Brand Design, Creative Strategy
︎ Tools: Adobe Illustrator
︎ Impact: Dismissal of charges against Tianna Arata
Tianna Arata was a young activist from San Luis Obispo arrested for peaceful demonstration in the wake of George Floyd’s murder. Like many other cases across the country, the SLO County District Attorney police department attemped to use the arrest of Tianna as and tactic of intimidation against protestors by charging her with ludicrous and outlandish offenses. I designed the branding for a grassroots rapid-response campaign to demand that the district attorney drop the charges against Tianna and her peers. After a successful community-led campaign, complete with social media toolkits, posters, and even a mobile billboard, the California Attorney General's Office finally dismissed nearly all the charges against Tianna.
︎ Tools: Adobe Illustrator
︎ Impact: Dismissal of charges against Tianna Arata
Tianna Arata was a young activist from San Luis Obispo arrested for peaceful demonstration in the wake of George Floyd’s murder. Like many other cases across the country, the SLO County District Attorney police department attemped to use the arrest of Tianna as and tactic of intimidation against protestors by charging her with ludicrous and outlandish offenses. I designed the branding for a grassroots rapid-response campaign to demand that the district attorney drop the charges against Tianna and her peers. After a successful community-led campaign, complete with social media toolkits, posters, and even a mobile billboard, the California Attorney General's Office finally dismissed nearly all the charges against Tianna.