Juhi Gupta

Flower Piano
SF/ARTS


︎ Skills: Research, Interviews, Feature Writing
︎ Impact: 40K+ readers


I wrote my first article for SF/ARTS on Flower Piano, a beloved summer musical celebration in SF Botanical Gardens. I interviewed artist and pianist Dean Mermell about the foggy, cliffside origins of this quirky, classically San Francisco event.

SF/ARTS has a readership of~50,000, is distributed in digital and print, and is inserted in all New York Times papers in the Bay Area.

Read the full piece here ︎︎︎


Black Lives Matter


︎ Role: Graphic Designer
︎ Tools: Canva
︎ Impact: 3.4M followers

I have worked as a designer and creative strategist for many organizations fighting for abolition, a cause close to my heart. Through this long-standing work, I routinely design social media graphics for the official instagram account for Black Lives Matter.

Black Lives Matter is an advocacy organization founded in 2013 with the goal of building local power to intervene in violence inflicted on Black communities.

Event Posters

︎ Role: DJ, Designer, Illustrator, Event Producer
︎ Tools: Adobe Illustrator, ProCreate
︎ Impact: Contributing to a local music scene ︎

I moonlight as a DJ under the moniker Lil Sur. I frequently design posters for my own events and for those of my peers.

Listen to my music here ︎︎︎

Dancing in the Street
The San Franciscan


︎ Skills: Ethnography, Interviews, Feature Writing
︎ Impact: A barista in Seattle recognized Plum from reading my piece ︎

I wrote a full-length feature for local magazine The San Franciscan on the vibrant San Francisco music scene, interviewing three local bands: Hit Me Harold, Medscool, and Plum. The feature was published in print and online in the Summer/Fall 2022 issue.

The San Franciscan is an independent magazine that celebrates the diverse subcultures of San Francisco and the Bay Area. 

Read the full piece here ︎︎︎


Economic Security Project
50+1 Strategies


︎ Skills: Data Visualization, Graphic Design
︎ Tools: Adobe Illustrator
︎ Impact: Lobbying for COVID-19 relief checks


I interpreted wide-ranging data on the success of federal financial aid during the COVID-19 pandemic, translating it into legible infographics to advocate for working-class families struggling to make ends meet.

Economic Security Project is a nonprofit working to pass progressive economic policy, primarily around guaranteed income and antimonopoly action.

© Juhi Gupta, 2024
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